About Us

mySupermarket Insights.co.uk is a revolutionary online service designed to help address the major business challenges relevant to manufacturers, retailers and other FMCG analysts. Fast becoming the UK’s leading source of accurate, real-time FMCG data, mySupermarket Insights tracks all prices, promos, market share and shopping trends for Tesco, Asda, Sainsbury’s, Waitrose and Ocado.

mySupermarket Insights is powered by mySupermarket.co.uk, the independent supermarket shopping and comparison site.

Use our cutting-edge technology to:

• Track prices & promotions in real-time – All prices and promotions for your SKUs and competitors at Tesco, ASDA, Sainsbury’s and Ocado.
• Monitor historic price trends – View the pricing history for any SKU or brand over the past year in simple tables, Excel documents or graphs.
• Track Market Share – Analyse the Market Share of any brand or SKU over a selected period of time.
• Understand the impact of price on Market Share – Immediately understand how your Market Share was affected by a price change or a new promotion

Start tracking prices & promotions >

In addition we recently launched a new range of bespoke reports with unique insights into your competitive landscape and customer purchasing behavior. Click here to download free samples of them.